The fallout from Fox News firing Tucker Carlson reached the world of sports.
It’s bad news for the network.
And this NFL Hall of Famer said something about Tucker Carlson that will leave your jaw on the ground.
Super Bowl champion, Green Bay Packers legend and member of the Pro Football Hall of Fame class of 2016, Brett Favre announced on Twitter he was boycotting Fox News until the network put Tucker Carlson back on the air or let him out of his contract.
I’m with Tucker. Time to boycott Fox until they come to their senses and let the man speak. pic.twitter.com/dvrNlLdvgW
— Brett Favre (@BrettFavre) May 8, 2023
Favre is not the only one tuning out Fox News.
In the first week after Fox News announced it was parting ways with Carlson, network viewership dropped 30 percent.
On Friday, May 5, Fox News came in last place during Tucker Carlson’s old time slot in the all-important age 25-54 demographic.
Viewers aged 25-54 are critical for cable news organizations because advertisers decide their commercial buys based on the size of the audience in that demographic.
For the night, MSNBC actually beat Fox News for all of primetime in the 25-54 demographic.
There is a lot for Fox News to worry about.
When the Bud Light boycott began it really started to snowball when country music legend Travis Tritt announced he would no longer serve the beer on the hospitality bus for his tour.
Within one month Bud Lights sales were down 26 percent and the company was giving away free cases of beer to placate distributors.
Alabama Senator Tommy Tuberville already implored conservatives to stop watching Fox News and instead tune in to competitors like Newsmax.
Brett Favre’s announcement could begin a cascade of famous conservatives announcing they are ditching Fox News, which will push even more everyday Americans to stop watching the channel.
Fox News clearly paid no attention to the lessons of Bud Light.
When a company loses touch with its customer base and insults their values a backlash will ensue.
Fox News firing Tucker Carlson with no explanation offended the Fox News viewing audience and they are tuning out as a result.