Tucker Carlson is out at Fox News.
Everyone wants to know what’s next.
And now Elon Musk just made Tucker Carlson one offer that you won’t believe.
Genevieve Roch-Decter is a Wall Street money manager and the author of the #1 finance newsletter on Substack.
On Twitter, Roch-Decter reacted to the recent bloodletting in the media – including Fox News firing Tucker Carlson – by predicting that social media and independent journalism was about to be the next big thing in the media landscape.
“Tucker Carlson leaves Fox. Don Lemon leaves CNN. BuzzFeed News shuts down. NBC Universal CEO steps down. The media landscape is shifting fast. Twitter and Elon Musk are set to become the new frontier,” Roch-Decter wrote.
Roch-Decter posited that Musk could compete with the anti-free speech and pro-censorship YouTube by hiring Carlson as the centerpiece of a new video sharing platform.
“Elon Musk should hire Tucker Carlson and start a video service to compete with YouTube,” Roch-Decter added.
Musk responded with his own offer for Carlson to post content he creates on his own – likely in the form of a podcast – on Twitter and allow the marketplace of ideas to flourish.
“Or we don’t hire anyone, but simply enable content creators to prosper on this platform without applying censorship that goes beyond the law,” Musk shot back.
Journalists that leave media outlets found the ability to thrive by creating podcasts, publishing subscription-based newsletter content on Substack, or streaming video on platforms like Rumble.
Podcast Joe Rogan reaches an audience of 11 million listeners per episode, an audience greater than any newscast on either broadcast or cable.
Bill O’Reilly and Megyn Kelly left Fox News and eventually started lucrative podcasts that still keep them in the national conversation.
There is no question that the 8PM primetime hour in Fox News is the prime real estate in all of cable news.
But cable news is a dying business model.
Each year more Americans “cut the cord” and drop the cable bundle to switch to streaming platforms.
The average age of a Fox News viewer is 68-years-old.
Tucker Carlson – on the other hand – attracted the youngest audience in all of cable news.
Those viewers are most likely to follow him to whatever podcast or streaming service Carlson decides to partner up with to create and host content.
And that’s why the future for Tucker Carlson is likely very bright.